WELCOME

Hi, I’m Holly Arend – blending my love for sports, social media, and storytelling to give athletes the platform they deserve.

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As the Sports Marketing Director for Hazze Sports, I’ve had the privilege of managing social campaigns, conducting athlete interviews, and crafting content that brings fans closer to the athletes they admire. My goal? To humanize the game by sharing the stories behind the players and giving back to the sports world that’s given me so much.

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I got my start as a social media intern for Barstool Sports, where I learned the ins and outs of managing high-profile accounts, engaging audiences, and creating impactful campaigns. Since then, I’ve worked on influencer projects and campaigns that push boundaries in the sports and media space.

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With a BA in Psychology from the University of Maine, focusing on Neuroscience and Cognitive Psychology, and an MS in Communications and Public Relations from the S.I. Newhouse School at Syracuse University, I combine strategy and creativity to drive meaningful engagement.

I’m always looking to work on projects that challenge the norm, and I’d love to collaborate.

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Let’s create something that moves the conversation forward – whether it’s in sports, social media, or beyond!